The Godfathers of Deep House SA Interview

 

The Godfathers of Deep House SA aka Masia Mashapa and Victor Ngcongwana are a name I first discovered earlier this year. In South African house circles they are royalty. If you hadn’t heard of them (like me) then time to read on with special attention. Their social media following is gigantic, their website a massive source of traffic and their subscriptions services cutting through in a market place most of us know is one of the hardest to actually sell any music within. Their viewpoint on deep house is almost a spiritual mantra - one that resonates with audiences and marks them apart from many others as they look to develop local content and distribute it to international audiences. Given their status I’d didn’t actually think I’d get a chance to interview them… but true to their values of helping promote South African deep house they agreed!

 

There’s a definite spiritual feel to the things I’ve read on you two - is that something important to you?

 

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The Godfathers of Deep House SA Interview

 

The Godfathers of Deep House SA aka Masia Mashapa and Victor Ngcongwana are a name I first discovered earlier this year. In South African house circles they are royalty. If you hadn’t heard of them (like me) then time to read on with special attention. Their social media following is gigantic, their website a massive source of traffic and their subscriptions services cutting through in a market place most of us know is one of the hardest to actually sell any music within. Their viewpoint on deep house is almost a spiritual mantra - one that resonates with audiences and marks them apart from many others as they look to develop local content and distribute it to international audiences. Given their status I’d didn’t actually think I’d get a chance to interview them… but true to their values of helping promote South African deep house they agreed!

 

There’s a definite spiritual feel to the things I’ve read on you two - is that something important to you?

 

The Godfathers of Deep House SA Interview

 

The Godfathers of Deep House SA aka Masia Mashapa and Victor Ngcongwana are a name I first discovered earlier this year. In South African house circles they are royalty. If you hadn’t heard of them (like me) then time to read on with special attention. Their social media following is gigantic, their website a massive source of traffic and their subscriptions services cutting through in a market place most of us know is one of the hardest to actually sell any music within. Their viewpoint on deep house is almost a spiritual mantra - one that resonates with audiences and marks them apart from many others as they look to develop local content and distribute it to international audiences. Given their status I’d didn’t actually think I’d get a chance to interview them… but true to their values of helping promote South African deep house they agreed!

 

There’s a definite spiritual feel to the things I’ve read on you two - is that something important to you?